From Waterlogged Pitch to UEFA Venue

A £2 million transformation delivering a UEFA-ready venue and community hub.
Denbigh Town Football Club CIC transformed outdated facilities into a multi-million-pound, UEFA-ready venue and community hub. Through structured funding support, project coordination and long-term planning, the club secured over £1.4 million in grant funding alongside £600,000 of private investment.
Project Impact
£1.4m+
Grant funding secured
£600k
Private investment
12+
Funding partners
UEFA-ready
Venue and facilities
Community hub
Created for wider local use
How Core Focus Supported the Project
Core Focus Business Solutions supported Denbigh Town Football Club throughout the development process, helping identify funding opportunities, prepare grant applications and manage ongoing reporting and compliance requirements across multiple funders.
Support also included financial coordination, administrative support and project organisation, helping ensure that projects remained structured, compliant and deliverable throughout each phase of development.
Support Included:
- Grant funding applications
- Funding strategy and coordination
- Monitoring and reporting requirements
- Financial administration support
- Project planning and organisation
Testimonial
“This project was driven by our volunteers — people who gave enormous amounts of their time because they believed in what Denbigh Town could become. But ambition alone
doesn’t secure £1.4 million in grant funding, and that’s where Jen came in.
Jen supported us through the funding application process across a wide range of funders — from the Cymru Football Foundation to the Premier League and Welsh Government
— managing the complexity, the paperwork and the reporting requirements that our committee simply didn’t have the capacity to take on alone. She worked alongside us, not
instead of us, and that’s an important distinction.
What we achieved together — a UEFA-standard venue with community facilities that the whole town can use — is something we’re incredibly proud of. Having the right expertise
alongside our volunteers made the difference between having a plan and actually delivering it.
If your club has the ambition to develop, I’d encourage you to speak to Jen. She understands how volunteer-run clubs work, she’s professional and reliable, and she’ll make your
plans more achievable.”Shon Powell, Chairman, Denbigh Town Football Club
Could Your Organisation Benefit From Similar Support?
If your club, charity, CIC or community organisation has plans to grow but needs support with funding, compliance, finance or project coordination, I would be happy to have an informal conversation about how I may be able to help.
